Mobile data and reports
While it’s important to measure usage on your own app, it’s also important to clue yourself up on data related to the mobile market and apps market in general, especially before you begin development. Understanding what types of apps are popular on tablets and different types of smartphones, seeing how certain apps make money, and understanding which types of apps do well in different categories, can have a massive impact in the direction of your app and how you monetise it.
Flurry – Draws on its integration with over 200 million apps to provide developers with app store data across iOS and Android platforms. Measures consumer behaviour to help developers better monetise and build more effective apps.
Distimo – Provides data and reports on a variety of app and mobile related metrics, such as app pricing, app charts, download and usage. Provides cross-platform data from iOS, Windows Phone and Android.
Flurry research into app cateogry growth
148apps – Blog that provides news and opinion on the iOS app market, as well as set of metrics from the App Store, including pricing and chart positions.
Xyologic – Provides free reports on app download numbers across Android, iPhone, iPad and Windows Phone platforms, and across Asian, European and American regions.
AppAnnie – Provides app store stats and advanced app market intelligence across iOS and Android platforms. Also offers its own app analytics platform for developers to track their app’s performance.
AppFigures – Tracking and reporting tool that provides insight on a variety of mobile app metrics. Used by big name clients such as Capcom, Conde Nast and eBay.
Nielsen – Long-running market research company that covers a range of media, tech and entertainment markets, including smartphones, tablets and mobile apps.
Statista – Features reports on a variety of markets, including smartphones, apps and other mobile-related markets.
Research2Guidance – Research group dedicated to the mobile industry, produces a variety of reports on smartphones, tablets, apps and platforms.
Juniper Research – Research group that focuses on the telecoms market, providing regular white papers and insights into mobile apps, carriers, smartphones and other mobile-related technologies.
App Genome Project – Claims to be the world’s largest app dataset, used to gain an insight into mobile market dynamics and how apps operate on potentially security sensitive devices.
Canalys – Research group providing market research and reports on the smartphone market, apps market, tablet market and other mobile-related sectors.
MobiThinking – Very useful site with a big round-up of global stats on various mobile-related sectors, such as smartphones, tablets, apps and platforms.
Gartner – Technology research group that publishes regular reports on the smartphone market, app market and other mobile-related markets. Reports are often summarised in their press release section.
IDC – Research group that provides reports on a number of industries, but very active when it comes to the smartphone market and related technology markets.